Zapp appoints Arda Arkun as Marketing Director and Gunter Kegel as Sales Director

Zapp is very pleased to announce the appointment of Arda Arkun as Marketing Director and Gunter Kegel as Sales Director.

From 2003 to date, Arda Arkun held the position of Head of Business Development for Zapp Romania, during which time he and his team were instrumental, among other things, in the development of the handset strategy.

Arda joined Zapp Romania after spending almost two years in the business development department of Inquam in London. Prior to joining Inquam, Arda was an Analyst in the Investment Banking division of J.P. Morgan in New York, where he has completed numerous mergers and acquisition transactions.

In his new role as Marketing Director, Arda will be responsible for leading the company's efforts to market new value propositions to its customers.

Arkun graduated magna cum laude from Hamilton College, New York with a double major in Economics and Mathematics.

His main achievements so far are related to working on the Vendor Financing transaction with Lucent Technologies as well as the raising of $100 million in financing from International Banks and ECAs. He also was a member of the team which successfully won the 3G license in Romania.

Zapp also appointed Gunter Kegel as Head of Sales department.

Gunter is no stranger to Zapp, having served as Head of Sales department also in the past for a period of more than two years. Since he left Zapp, Gunter has been a sales consultant for telecom companies around the world.

During his assignment with Zapp, Gunter will be in charge of developing and implementing the short and long term strategy of the sales department, overseeing the activity of all sales sub departments: dealer channels and shops, direct sales and sales support.

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