Cellvine begins commercial deployment of in-building coverage solutions for Zapp

Vast Improvements in Indoor Cellular Coverage Enhance User Experience, Increase Operator Revenues

Cellvine Ltd., a leading developer and provider of coverage enhancement solutions for cellular networks, announced today that it has begun commercial deployment of its in-building coverage and capacity enhancement solutions at multiple locations for Zapp Romania, the world's leading CDMA450 network operator.

CDMA450 networks have superior propagation characteristics, providing operators with the opportunity to cover wider geographic areas at both lower CapEx and operational costs. However, this technology requires greater in-building deployment in office buildings, underground facilities, shopping malls and tunnels where it is difficult for the cellular signals to penetrate. Cellvine's cost-effective, coverage enhancement solutions will enable Zapp to guarantee improved network service in urban locations that traditionally suffer from cellular signal degradation.

"In today's competitive marketplace, our customers demand excellent service, wherever they find themselves within our coverage area," commented Victor Stan, CTO of Zapp. "Together with Lucent, we extensively tested Cellvine's in-building coverage enhancement solutions in conjunction with our existing Lucent CDMA450 base stations. Improved reception enhances our customers' cellular experience and enables us to confidently roll out new services across our network. High performance, compact, cost effective, non-intrusive, indoor coverage solutions provided by vendors such as Cellvine will clearly be a major factor in providing superior service and retaining satisfied customers."

"We are pleased that Zapp has chosen to integrate our solutions into its advanced CDMA 450 network," commented Yoni Schiff, CEO of Cellvine. "Operators' determination is to provide seamless and high quality coverage to their respective subscribers and Cellvine is proud to enable our customers to enhance their networks and drive top line revenues from improved call quality and reduced call drop rates. With Zapp being a recognized leader in the world of emerging CDMA450 networks, we view them as an important strategic partner for our CDMA450 rollout plans."

Cellvine was recently accepted as a full member in the International 450 Association - IA 450. The IA 450 (formerly the NMT Association) represents the interests of mobile operators using the 450 MHz band including NMT analogue mobile system and suppliers of NMT analogue equipment and/or equipment for the digital upgrade of 450 MHz systems. The International 450 Association represents over 70 operators, including operators in Scandinavia and Central & Eastern Europe and 63 Russian NMT operators (through their industry organisation, SOTEL), all of which operate in the 450-470 MHz frequency band.

About Zapp
Zapp (www.zapp.ro) is the sole mobile telephony operator in Romania that provides full voice and data communication services, based on the next-generation network (CDMA2000 1x in the 450 MHz band). Code Division Multiple Access (CDMA), one of the world's most advanced wireless technologies, is being developed and commercially operated by U.S.-based company QUALCOMM.
Zapp's main shareholder is Inquam Limited, an international company providing services in the field of mobile communications networks. The significant shareholders of Inquam are QUALCOMM, world leader in the market of CDMA-based mobile digital products and services, and the investment fund Omnia Holdings LTD, located in the Middle East.

About Cellvine
Cellvine develops and markets innovative coverage and capacity solutions for the wireless telecommunications industry, enabling improved signal coverage and enhanced reception. Cellvine's broad range of products can support multiple networks simultaneously, including: CDMA450, CDMA800, CDMA900, iDEN, TDMA, N-AMPS, Tetra, WCDMA, PCS, GSM, GPRS, DCS and UMTS2100. Cellvine's high performance solutions enable operators to maintain excellent network quality, enabling strong and consistent network coverage in all types of environments at cost effective prices. For more information, please visit www.cellvine.com.

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